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Makeup

 

How To Nail the Monochrome Makeup Look 

Easy, effortless, and oh-so impactful, the monochrome makeup trend radiates minimalist, low-key vibes, and is super customizable too. Discover how to perfect your monochromatic makeup game with our guide...

How To Apply Blush

Have you mastered the art of blush application? Discover the best blush hacks from our Global Artistry Lead and learn how to apply (and crush) blush like a pro.

How To Do Winged Eyeliner

Want to get in on all the latest winged eyeliner trends? From cat eyes to kitten eyes, here's everything you need to know to perfect your winged eyeliner skills...

How To Enhance Your Eye Color With Eye Makeup

When it comes to accentuating your eye color with your eye makeup, it’s all about choosing complementary shades and using the right techniques to bring out your best features. Discover eyeshadow shades for every eye color...

Skincare + Beauty Trends 2022

With our increased focus on selfcare, skin health, and creative expression, for 2022 skincare and beauty trends just got a whole lot more holistic.

Meet Your New Favorite Multitasking Tinted Moisturizer With SPF 

Skincare, sunscreen, and mineral makeup in one? This multitasking tinted moisturizer with SPF is about to revolutionize your skincare ritual…

9 Benefits of Mineral Makeup Foundation

Made from ethically-sourced minerals like mica, zinc oxide, and titanium dioxide, mineral makeup has many more benefits for your skin than regular makeup. Discover the key benefits of mineral foundation that might help you make the switch.

Party Makeup How-Tos

Whether virtual or in-person events, get your party makeup on point with our expert makeup how-tos. Created by our Global Education Ambassador & Artistry Lead Janeena Rumsey, discover her party makeup tips.

Four Steps to Flawless Foundation

Get your foundation application on-point with this expert guide on how to apply flawless foundation in four easy steps.

Foundation Color Matching Guide

Finding the perfect foundation color match can be a tricky thing. From shades to undertones, it can be hard to know which foundation to try. To help guide you in finding your ideal color match, we’ve created this foundation color matching chart...

How To Clean Makeup Brushes: DIY Tips

We use our makeup brushes every day, but can we say the same for our makeup brush cleaning habits? Bad brush hygiene can lead to clogged pores, breakouts, and bumpy application, so there's every reason to brush up on your cleaning. Here's our DIY guide on how to clean your makeup brushes, and how often you need to do it...

How To Apply Eyeshadow Like a Pro

Do you find yourself wishing you could apply the perfect eyeshadow look? Perhaps you find single shadow application a breeze but struggle with layered techniques? Or maybe you want to brush up on your eye makeup artistry skills generally. If any of this rings true, then this guide on how to apply eyeshadow like a pro is for you. 

5 Tips To Treat and Conceal Under Eye Circles

Do you have under eye circles, shadows, or puffiness? Join the club! These are all very common eye concerns, affecting most of us at some point in our lives. Discover our guide to help treat and conceal any unwanted discoloration, dehydration, and puffiness, safely and effectively.

How To Contour & Highlight for Every Face Shape

A great way to learn how to contour and highlight like a pro and create a look that's right for you, is by letting your face shape be your guide. 

Foundation Guide: Find Your Formula

Equally as important as finding the perfect foundation shade is picking the right formula for your skin type. When your skin and base work together the end result is a flawless finish that lasts longer and looks more natural. Find your formula with our foundation guide.

What Brush Do You Use For Mineral Foundation?

Finding the best makeup brush for your foundation will help your application technique and also ensure an even, flawless coverage, for a natural-looking base. To help you find your perfect makeup brush kit, we've put together this handy brush guide.

Cream Blush vs Powder Blush

Are you team cream or team powder blush? Or maybe you love to mix and match? Whatever your preferences, blush can actually be a make or break step in many makeup rituals. Designed to make you look gorgeously glowing and lit from within with a healthy flush of cheek-popping color, on the flip side, too much blush, not enough blending, or a formula that doesn’t work with your skin’s needs can lead to many a blush blunder. Whether bright, neutral, or just a hint of hue, wherever you sit on the blush spectrum, this handy guide will help you find your best blush, and learn some new tricks and techniques too.

Makeup For Sensitive Skin: What You Need to Know

Sensitive skin comes in many forms, and can present challenges when it comes to finding a targeted skincare and makeup ritual that’s right for you. And, while skincare is often the focus, the makeup for sensitive skin matters too.

Skincare + Beauty Trends 2021

If 2020 was all about the discovery that skincare is vital to our self-care, then for 2021, skincare trends pick up pace with an array of innovations, ingredients, and intelligent formulations. Stacking our shelfies full of cute-but-ineffective products is firmly out, replaced instead by our new work-smarter-not-harder, skinimalism mood. Think personalized protocols, multi-tasking formulas, authentic clean and clinical skincare, and impactful, performance-packed products.

Find Your Shine: How To Highlight

Glowing skin is always in. And, while we try to make the best of our natural radiance with elevated skincare, most of us need a little something extra to hit those high points. Here's how to highlight your skin

Easy 5 Minute Makeup Routines

Staying in? Us too! Even though we’re spending more time indoors and close to home, we’re not ditching our makeup routines completely. Rather, we’re paring things down to be more minimal, yet more customized. Keep reading for 5-minutes-or-less no-makeup makeup looks for whatever activities you have scheduled on your calendar (or for spur of the moment activities)!

5 Spring Beauty Trends for 2020

Trends are trends for a reason. They come and go with each season and they’re helpful for getting you out of your comfort zone. One of our favorite parts of spring is the influx of runway trends that emerge from Fashion Week. While some trends may seem entirely too outlandish for daily life, we’re here to help you take the looks you see on the runway and make them accessible in your daily beauty routine. Keep reading for our favorite spring beauty trends for 2020!

How To Build a 15 Minute Beauty Routine

Looking for an easy, low-key makeup ritual? We got you covered with a 15 minute routine that's fun and flawless.

Get to Know Our 5 Star Makeup Favorites

Shopping for makeup online is tricky. On the one hand, it’s convenient to shop from your phone, but on the other, it’s hard to really get to know a product’s formula and shade when you can’t see it for yourself. To help take the guesswork out of online shopping, we’ve rounded up our top 5 makeup favorites- 5 must-have products that maintain 5 star reviews. Have no fear these 5 products are so good you won’t even think twice about sending them back.

3 Modern Valentine's Day Looks

Valentine’s Day will always be one of the more controversial holidays. Either you’re absolutely obsessed (and in love) or you’re not. Whether you have a traditional date night planned with your one true love, a modern group outing with friends, or zero plans whatsoever, we have the perfect products to help you celebrate in style.

How to Multi-Task 4 Ways With a Foundation Stick

You should know by now that we love products that multi-task. And if you haven’t met the newest addition to our base category, it’s time we introduce you to HD Mineral Foundation Stick, which just so happens to be one of our best multi-taskers yet! This ultra-hydrating, cream foundation stick is perfect for applying foundation, concealer, contour and highlight.

Perfect the Pink Look With Our New Pink Mineral Kit

1 Kit. 4 Products. 12 Ways. Our latest In the Nudes Pop of Pink kit makes it easy to create stunning, petal-pink inspired looks with just four formulas. We love the unexpected hues of the Pop of Pink edition. Why not test each formula in a completely new way? Cream Blush as lip stain? Conditioning Lip Balm as brow gel? The possibilities are endless.

How to Use Our New Bronze Kit For a Subtle, Natural Glow

1 Kit. 4 Products. 12 Ways. Our latest In the Nudes Backlit Bronze kit makes it easy to create a ‘no-makeup’ makeup look with just four popular formulas. We especially love the versatility of the Backlit Bronze kit's shades. Don’t be afraid to test each formula in an unexpected way. Eye Shadow Duo as brow powder? Conditioning Lip Balm as cuticle cream? The possibilities are endless.

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